The objects of pet toys are usually dogs, cats, birds, and small animals (such as rabbits, squirrels, etc.).
The trend of people loving pets like family members is becoming more and more common, and the categories of pet related products are also growing rapidly. More new and thoughtful products are gradually being developed. As of October 2017, “Pet Toys” was one of the top ten popular pet product categories on eBay, with Greater China sellers having a market penetration rate of about 20% on eBay.
From the perspective of pet categories, pet dogs have a wide variety of toys, which are the most common and easy to explore, but the competition is relatively high; Other pet toys are worth paying attention to, with an average annual growth of over 30% compared to the same period in 2016.
From the perspective of market size, the UK market is the largest and has the highest annual growth rate on the eBay platform; Next up were the United States, Australia, and Germany.
Pet Toy Trends
Interactive and remote controlled toys are becoming increasingly popular.
Remote control toys: With new technology, owners can watch their pets’ daily conditions anytime and anywhere through their smartphones, and interact and play with them from afar, making it more convenient and reassuring for owners.
The interactive snack dispenser can release snacks in advance, facilitating and effectively managing the portion size of pet food; And the product also focuses on design, with a more fashionable appearance.
People take good care of their pets and seek healthy and natural materials, while also hoping to reduce their impact on the environment. Therefore, toys that focus on environmental protection have become more important.
Food themed toys and retro style sets are also very popular among pets and owners.
Traditional toys such as stuffed toys, cat sticks, and drag toys still have a market, gradually incorporating creativity, innovative designs, and high-quality materials. Pet Play
Recommended products for pet toys
1. Snack distribution
The benefits of using a snack dispenser:
1) When the owner is busy, it can bring entertainment and stimulation to the pet, and bite out snacks from the toy;
2) To alleviate the daily hunting/foraging needs of pet cats and dogs.
These types of snack distribution toys are usually made of durable plastic or rubber and can be filled with wet or dry snacks. TIKR is a new concept of this product that uses a timer and releases snacks based on pet activities.
2. Environmental protection and toy production
As consumers become increasingly concerned about environmental impacts, pet owners tend to choose balanced and sustainable toys, materials, and brands. Old waste materials such as fire hoses and seat belts are recycled into durable dog toys.
3. Remote control play
Recently, some new remote control gaming products have been launched in the market, allowing owners to interact with their pets through smartphones, alleviating the guilt of not being able to stay at home with their pets. Most products are equipped with built-in cameras and microphones, allowing owners to have conversations with pets or release snacks according to their requirements.
4. Puzzle Maze and Interactive Toys
Keeping pets’ brains active is equally important as their physical health, so for cats, owners will try their best to attract/stimulate their cat activities to avoid them becoming obese or bored due to lack of exercise. At present, most puzzle maze games on the market involve learning to move parts to release snacks, and toys injected with laser elements can better trigger cats’ interest and bring them more fun.
5. Fun elements
Most pet owners have a strong sense of humor, so toys with high playfulness are very popular. For example, a dog playing with a photo of a flamingo sandwich has high plasticity on social media platforms. There are many unusual and surreal choices for pet toys, from dog toys portrayed as US presidential candidates to retro sneakers or poop cartoons.
6. Food Theme
Due to the emergence of gastronomists, the theme of popular pet products such as clothing and toys is not limited to festivals, events, and even food
It has also become a hot topic in recent years. Pet brands are inspired by food and have created a variety of toys, from hamburgers to french fries, pancakes to sushi. Healthy eating has been used for product development, and avocado has become a plush toy for pets.
Post time: Sep-28-2023
